Use Machine Learning to predict customers you might lose – Part 3

Cruising through our machine learning journey and starting from where we left in the previous instalment, the next step is to expose our machine learning model as a Web service so that it can be invoked from within Dynamics CRM. Azure Machine Learning has this fantastic concept of converting an experiment into a trained model. … Continue reading Use Machine Learning to predict customers you might lose – Part 3

Advertisements

Use Machine Learning to predict customers you might lose – Part 2

Continuing our journey from the previous post where we defined the issue of churn prediction, in this instalment, let us create the model in Azure Machine Learning. We are trying to predict the likelihood of customer’s churn based on certain features in the profile which are stored in the Telecom Customer entity. We will use … Continue reading Use Machine Learning to predict customers you might lose – Part 2

Use Machine Learning to predict customers you might lose – Part 1

"Customer satisfaction is worthless. Customer loyalty is priceless." Jeffrey Gitomer Business is becoming increasingly competitive these days and getting new customers increasingly difficult. The wisest thing to do in this cut-throat scenario is to hold on to your existing customer base while trying to develop new business. Realistically, no matter how hard it tries, every … Continue reading Use Machine Learning to predict customers you might lose – Part 1